This rich, deep, berry-toned red adds perceived value...
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From: Peter Langston <psl>
Date: Thu, 17 Oct 96 00:14:03 -0700
Subject: This rich, deep, berry-toned red adds perceived value...
Forwarded-by: Keith Bostic <email@example.com>
Harper's Extra: It's All in a Name
Ralph Lauren's Shades of Pale --
The following is a partial list of the shades of white paint included
in the new Ralph Lauren paint line. The clothing designer began
selling his line of house paints in selected cities in January.
Aspen Summit, Avalanche, Breakwater White, Candelabara White, Country
Stove White, Design Studio White, Dover Cliffs, Dune White, Edwardian
Linen, Flour Sack White, Garden Rose White, Journal White, Killington
Traverse, Montauk Driftwood, Petticoat White, Picket Fence White,
Pocket Watch White, Polo Mallet, White Poncho, White Portico, White
Resort, White River Rapids, Riviera Terrace, Roadster, White Sail,
White Sailor's Knot, Sneaker White, Snowdrift, Starched Apron, Tennis
Court White, Tackroom White, Tuxedo Shirt.
The Shade of Things to Come --
(From the 1995 "Consumer Color Directions Palette," a list of 41
"trend-defining" colors issued last year by the Color Marketing Group,
an association of 1,400 "design and color professionals." The Color
Marketing Group convenes twice a year to choose a "forecast palette
reflecting the consensus regarding future color movement.") The
colors below are expected to gain popularity over the next year:
A rich, warm, roasted brown evocative of the comfort, conversation
and neighborly feeling found in a coffeehouse.
This brown reflects the themes of arts and crafts, responsibility
for the environment and recyclability.
This rich, deep, berry-toned red adds perceived value to
Spiritual and gender-neutral; it layers purple with a smoky
This gray-green reflects the youthful rebellion against
This softened orange is more livable and lovable than the hot
oranges of the past.
A universal blue, equally at home in the French countryside or an
Borrowed from ancient textiles, this sun-washed red links us to
our multicultural heritage.
This weathered brick bridges yellow, orange and red. It adds a
warm, gentle punch to our Forecast Colors.
Clean and vibrant, this reddish blue hints at the iridescence in
the wing of a passing butterfly.
An aquatic addition to our palette, it speaks of clear, clean
waters and inspires new hope for the future.
© 1996 Peter Langston