Fun_People Archive
14 May
MS: It's not a software company (A Classic Revisited)

Content-Type: text/plain
Mime-Version: 1.0 (NeXT Mail 3.3 v118.2)
From: Peter Langston <psl>
Date: Fri, 14 May 99 15:35:26 -0700
To: Fun_People
Precedence: bulk
Subject: MS: It's not a software company (A Classic Revisited)

X-Lib-of-Cong-ISSN: 1098-7649
Forwarded-by: Nev Dull <>
Forwarded-by: (Jim Thompson)
Forwarded-by: "Michelle Abdoo <>
Forwarded-by: "Julie Bonner Borelli, Ph.D." <>

The residents of Silicon Valley are more confused than usual after a
billboard campaign by the National Multiple Sclerosis Society of
America used this line in an ad slogan:

  "MS: It's not a software company"

exploiting the fame of a certain company to draw attention to an altogether
worthier cause. Requests to comment on the campaign have been met by a surly
silence by Microsoft, which doesn't relish the association of ideas, but is
painfully aware that it can't afford to appear insensitive over such an

Seasoned information technology professionals will have no trouble telling
the two MS's apart: One is a debilitating and surprisingly widespread
affliction that renders the sufferer barely able to perform the simplest
task. The other is a disease.

prev [=] prev © 1999 Peter Langston []